Monday, November 4, 2024
Home Markets Festive Season: Start Preparing For Market, Customers

Festive Season: Start Preparing For Market, Customers

by Jacquiline Nakandi
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By Joshua Kato

It is just over two months away from the festive season. Many farmers have stocked livestock targeting the market, while others have food crops being prepared for the festive season.

However, most of them will face challenges with getting market for their produce, unless they start preparing early.

To get a good market, farmers must start to look around now! These markets are predominantly found within the community and neighbourhood.

A farmer can move from house to house telling potential customers about the products that they have for the season plus the cost.

It is common to, for example, to see farmers selling chicken on pick-up trucks. They can sell other products, for example, vegetables or even matooke using the same door-to-door method.

You need to factor in the cost of hiring the truck plus paying one or two people who do the actual selling. Each of these can cost between sh10,000 and sh15,000 per day.

However, note that in some local councils, you may require a special licence to operate. To find out if one needs a licence, visit the area local council office.

Ideally, if you live in a fairly populated area, you can set up a temporary stall by the roadside during the festive season.

This can be used to not only sell foods, but also livestock like chicken. If your farm is located next to a busy road, then set up the stall there.

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